Fri Sep 28 01:05:20 CEST 2007

product vision statement


for (target customer)
who (statement of need or opportunity)
the (product name)
is a (product category)
that (key benefit, compelling reason to buy)
unlike (primary competitive alternative)
our product (statement of primary differentiation)

for embedded software developpers
who want to program small embedded systems
the Brood system
is a tool chain
that supports incremental bottom up development
unlike C
our product has integrated metaprogramming through built-in macros.

something like that..